In malls and airports especially, it’s important not only to hide the mess of construction, but also to announce what’s about to happen there. We see it done in one of two ways:
- Wallpaper applied to the plywood that is hiding the construction, as you are seeing here. This is an installation at the Baltimore airport.
- Adhesive back vinyl applied to the store windows. This is essentially a big bumper sticker with custom graphics that fill the windows.
Either way, you have an inexpensive way to cover up the mess of construction while advertising the arrival of the new store.